Does a CRM reduce costs?

How exactly does a CRM system improve service delivery and reduce overall costs?

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1 Response to "Does a CRM reduce costs?"

  • Karin Wilson 04:42 PM 23/4/2012

    CRM systems are carefully designed to help a business manage its client facing data more efficiently. Service delivery is improved as business processes become more efficient due to the reduction of phone time, payment processing, and paperwork. CRM also works to integrate communications data capture and information, sharing this across the organization. By giving customer facing staff direct access to all facets of a client’s relationship with their organization customer service improves.

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